Streaming Radio Advertising Services
Internet radio has become progressively more popular over the last several years due to its customized listening experience. When listeners use local radio stations, they do not have the same level of control, and this is why more consumers are turning to services such as Pandora, Spotify, and iheartradio. For advertisers, this has never been better, as this allows companies to tailor their advertisements around the consumer’s interests, age, and location. As Internet Radio continues to prosper, the advertising opportunities that come with the platform are unparalleled.
Recent studies demonstrate the promising opportunities to promote your product or brand because of the boom in the radio industry that has generated audiences of nearly 70 million listeners per month.
Surveys taken by the Radio Advertising Bureau indicate that web traffic increased up to 52% after incorporating internet radio advertising services. Businesses that have implemented these practices with other internet advertising methods have seen substantial increases in leads and revenues.